The three day “Wonderfruit Festival Pattaya” is the biggest music- and arts festival in Thailand with a mission to “encourage, develop and innovate creative solutions for sustainable living and bring together a global community to celebrate them. We use our platform to catalyze creativity and make a meaningful, positive impact.”
Alongside well-known musical acts, workshops, art installations, banquets and presentations are also held in the spirit of this ethos. Topics encourage participation and range from sustainability and the environment to social responsibility.
This year, well-known Thai artist Tom Potisit created a 3-meter long “trash monsters” on behalf of Trash Hero Thailand that came to life for several performances with the help of professional dancers.
The “Little Monsters”, named DukDik and KukKoo, were inspired by deep-deep sea animals such as Anglerfish and extinct shrimp-like animal called the Anomalocarididsx to raise awareness about how the waste we create affects all living organisms – even deep seas creatures. He worked to collaborate between active Trash Hero chapters along the coast of the Gulf of Thailand and the Andaman coast to collect trash from the ocean, including fishing equipment, lighters, toys, sunglasses, and more. His production team carefully assembled DukDik and KukKoo and created a personality for both creatures in order to make them truly come alive at the festival, fully equipped with LED lights to light up the campaign.
The founder of Wonderfruit, Pranitan “Pete” Phornprapha, was originally inspired by environmental projects from his community, but sought to celebrate social awareness in a fun, relevant and contemporary way.
The attitude is put into practice at the festival, as well. On-site water filtration allows festival-goeers to refill reusable water bottles on sale, and all drinks and food are served in biodegradable or reusable containers. A local organization, Thailand Young Farmers, provide locally-grown, organic produce for the banquets, and a portion of each ticket sale is contributed to the Rimba Raya Biodiversity Reserve in Borneo, Malaysia, to offset carbon emissions and make Wonderfruit a carbon neutral event. A collaboration between the festival and Johnnie Walker contributed a portion of drink sales to the planting of more than 1,000 mangrove trees in Myanmar. Several Trash Hero volunteers held presentations during the festival, as well, about their experiences in the field to raise more awareness about waste issues.
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